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Caroline Gilmour Strategy
About
Services
Case studies
Contact
Caroline Gilmour Strategy
About
Services
Case studies
Contact
Wickes: Showroom customer journey mapping
Caroline Gilmour 13/09/2023 Caroline Gilmour 13/09/2023

Wickes: Showroom customer journey mapping

Customer journey mapping and communications transformation for Wickes.

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Amnesty International: Global brand platform
Caroline Gilmour 12/09/2023 Caroline Gilmour 12/09/2023

Amnesty International: Global brand platform

A global rebranding project focused on driving membership.

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Currys: Integrated marketing
Caroline Gilmour 11/03/2019 Caroline Gilmour 11/03/2019

Currys: Integrated marketing

A new integrated and highly successful approach to creating big-impact seasonal campaigns.

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M&S: personalisation at scale POC
Caroline Gilmour 11/03/2019 Caroline Gilmour 11/03/2019

M&S: personalisation at scale POC

Audit of omnichannel communications across business units and proof of concept to illustrate personalisation at scale.

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Costa Coffee: In-store digital transformation/UX planning
Caroline Gilmour 11/03/2019 Caroline Gilmour 11/03/2019

Costa Coffee: In-store digital transformation/UX planning

Transforming the customer experience in-store to deliver inspiration and personalisation.

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Intel Technology Provider: CRM and loyalty strategy
Caroline Gilmour 11/03/2019 Caroline Gilmour 11/03/2019

Intel Technology Provider: CRM and loyalty strategy

A global rebranding project focused on driving membership.

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Caroline Gilmour Strategy

caroline_gilmour@yahoo.co.uk